The brother battle engaged all of Sweden, causing 41 million in gained media reach. H&S enterprise grew 33 %, strengthening its situation as Sweden’s most purchased shampoo

The rapid increase of Artificial Intelligence – it impacts Practically every thing, final not least PR & Comms. But which marketing campaign, which venture definitely makes use of AI in communication in a way that goes outside of the sound, the hype, the same old? With this category the EEA honours a winner that is paving the best way for all of us in working with AI in Comms.

They achieved with get together leaders, created rap films, humor and vlogs with one,seven million natural video sights. Major media picked up the initiative and gave the younger focused influencer marketing campaign popular protection.

We successfully implemented for The very first time in Greece a nationwide social ailment recognition marketing campaign for Diabetes & Dyslipidemia/ Higher Blood Cholesterol that are regarded as essential risk components in the cardio metabolic syndrome.

We have invited inspiring folks from all around the planet to share their visions for a greater and much more sustainable world in a surprising surround

In 2016, Johnnie Walker developed Ode to Lesvos, a short documentary that tells the story with the exceptional, humanitarian response of the Greek islanders who opened their hearts to many hundreds of A large number of refugees who arrived on their own shores.

Throughout the top video game Malmö-Hammarby, more info fans could change amongst commentators who rooted for both the home or absent group – or choose a commentator who rooted for your attract!

The evening commenced using a breathtaking welcome reception and networking cocktail, environment the phase for an inspiring celebration of excellence in know-how.

As a leader in women’s health in Russia, Gedeon Richter decided to add to developing a society of looking after reproductive health and fitness in Russian Girls.

No matter whether campaigning on behalf of endangered species or trade groups, their communications demands tireless determination. This EEA group benefits the top of PR & Comms from non-governmental organisations and associations.

Focusing on top quality function for greater shoppers, We now have improved functioning efficiencies and Improved individuals efficiency, although providing floor-breaking function which includes an immersive celebration for Google and a global campaign for Korn Ferry.

To launch new, revolutionary beverage 7UP Lemon Lemon into 4 European marketplaces, PepsiCo made a Imaginative campaign idea propelled by in-depth international customer study.

And therefore raise awareness in the Kavli Have confidence in´s support to deserving results in throughout the world. To point out that it in fact can make big difference to aid - also via customer consciousness

For those who have any questions about the categories or maybe the submission procedure, the awards crew will likely be pleased to help.